‘Selling the monster’ or the Relevance of Cultural-cognitive Conditions in Creating Demand for Innovation: the case of COVID-19 Vaccines and beyond


Journal article


Filippo Reale
International Journal of Research, Innovation and Commercialization, vol. 4(1), 2022, pp. 16-30


Cite

Cite

APA   Click to copy
Reale, F. (2022). ‘Selling the monster’ or the Relevance of Cultural-cognitive Conditions in Creating Demand for Innovation: the case of COVID-19 Vaccines and beyond. International Journal of Research, Innovation and Commercialization, 4(1), 16–30. https://doi.org/10.1504/IJRIC.2022.125891


Chicago/Turabian   Click to copy
Reale, Filippo. “‘Selling the Monster’ or the Relevance of Cultural-Cognitive Conditions in Creating Demand for Innovation: the Case of COVID-19 Vaccines and Beyond.” International Journal of Research, Innovation and Commercialization 4, no. 1 (2022): 16–30.


MLA   Click to copy
Reale, Filippo. “‘Selling the Monster’ or the Relevance of Cultural-Cognitive Conditions in Creating Demand for Innovation: the Case of COVID-19 Vaccines and Beyond.” International Journal of Research, Innovation and Commercialization, vol. 4, no. 1, 2022, pp. 16–30, doi:10.1504/IJRIC.2022.125891.


BibTeX   Click to copy

@article{filippo2022a,
  title = {‘Selling the monster’ or the Relevance of Cultural-cognitive Conditions in Creating Demand for Innovation: the case of COVID-19 Vaccines and beyond},
  year = {2022},
  issue = {1},
  journal = {International Journal of Research, Innovation and Commercialization},
  pages = {16-30},
  volume = {4},
  doi = {10.1504/IJRIC.2022.125891},
  author = {Reale, Filippo}
}




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